SuperProfile
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Send a DM when someone comments a keyword

Ask followers to comment a keyword on your Reel or post, and SuperProfile sends them a DM with your link.

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How it works

Trigger
A comment with your keyword (or any comment) on a specific post, your next post, or any post
The DM
A message with text, buttons, images, video, audio, PDFs or cards, and a button to your link
Then
Optional public comment reply (up to three rotating public comment replies)

How do I set it up?

  1. Pick the Reel or post, or choose your next post or any post.
  2. Set the keyword people should comment, for example GUIDE.
  3. Write the DM and add a button with your link.
  4. Optionally add public comment replies so the comment section shows a response.
  5. Publish, and tell your audience to comment the keyword.

Can an AI assistant set this up?

Yes. Connect the SuperProfile MCP server to Claude, ChatGPT or another assistant and ask: “Create a draft automation for my latest Reel that sends my guide when someone comments GUIDE. Show me the draft first.” You see the draft before it goes live. Auto-DM with an AI assistant.

Things to know

Meta's messaging windows and rules apply to all messages; follow-ups run within 23 hours of the person's message, inside Meta's messaging window. Auto-DM on Stories and Lives, and follow-ups, need a paid plan; see superprofile.bio for plans.

Frequently asked questions

Does it work on old posts?

Yes. Pick any existing post or Reel, your next post, or all posts.

Can each keyword send a different DM?

Yes. Each automation has its own keywords and message.

More Auto-DM use cases

Last updated .